Share of Voice (SOV)

Tue, Mar 21, '23
What is Share of Voice and why is it important? The Share of Voice (SOV) describes how high the visibility of a brand or product is compared to its competitors in the digital context. It serves as an...

Prosper Show 2023 in Las Vegas

Tue, Feb 7, '23
Prosper Show is where established e-commerce sellers (Amazon, Walmart, and beyond) gather to network, connect, and learn how to make their independent businesses more profitable.