Blog

Retargeting strategies with Amazon DSP

Wed, Oct 4, '23

What is Retargeting? Have you ever wondered how you can suddenly find an item you recently checked on Amazon all over your browser? Don’t we all think we are being monitored by an intelligent agency...

• DSP

Blog

Future-Proof Your Business: Understanding Ecommerce Trends

Thu, Sep 28, '23

Digital Marketplace Survival The digital revolution has unlocked many opportunities, with ecommerce being a key business driver. As the number of online buyers continues to increase, making your way...

How To Create an Effective Video Marketing Strategy (With Amazon DSP)

Mon, Sep 25, '23

Video marketing has proven itself a powerful tool for companies and sellers looking to boost their sales. Needless to say it's one of the most popular forms of content marketing, with 91% of...

• DSP

Blog

Maximize Your Success at Prime Big Deal Days 2023

Wed, Sep 20, '23

The world of e-commerce is eagerly awaiting this exciting shopping event: Prime Big Deal Days 2023! This two-day event, exclusively available to Prime members, offers sellers an invaluable...

Blog

Shipping to Germany? The step by step guide to the German Packaging Law

Mon, Sep 18, '23

The German Packaging Act (VerpackG), including its requirements for online retailers, has been wreaking havoc in e-commerce for several years now – or more precisely since 2019 – and continues to...

Blog

Kits & Bundles: Boosting AOV and Customer Satisfaction

Thu, Sep 14, '23

The world of eCommerce is dynamic, with businesses constantly striving to thrive amid the fierce competition and ever-changing consumer trends. In this fast-paced landscape, boosting revenue and...

Blog

How to Use Customer Feedback to Optimize Your Amazon Listings

Tue, Sep 12, '23

Deeply understanding your target audience is essential for successfully launching products on Amazon. That’s why regularly conducting consumer research and gathering feedback from your customers is a...

Releases

New Feature: Campaign Creator

Wed, Aug 30, '23

The Campaign Creator, which is now available in the BidX platform (Closed Beta), will replace the 1-Click Setup, which was previously used for the creation of campaigns. While with the 1-Click Setup...

Blog

Clean Room: The Amazon Marketing Cloud (AMC)

Thu, Aug 24, '23

In today's data-driven business world, data privacy and secure data analysis play a central role. This is where the concept of "clean room" comes into play—an innovative method that enables companies...

• AMC

Blog

Top 6 DSPs in 2023

Tue, Aug 22, '23

The ever-evolving landscape of digital marketing has seen remarkable advancements in recent years, and at the forefront of this evolution are Demand-Side Platforms (DSPs). These platforms play a...

• DSP