Amazon Advertising Performance 2024: What Actually Worked
Thu, Jan 16, '25
2024 was quite a year for Amazon advertising. Our data shows sellers got smarter with their ad spend and made more money doing it. We analyzed thousands of campaigns across our BidX platform to...
Unlocking Growth: How a Prep Service Can Supercharge Your Amazon FBA Business
Wed, Dec 18, '24
In eCommerce, staying ahead of the curve is paramount for success and scaling. For Amazon FBA sellers, the key to unlocking explosive growth lies in optimizing fulfillment processes and streamlining...
Boost Margins with Amazon’s Newly Released B2B Bid Adjustment Feature
Wed, Dec 4, '24
Following the recent Amazon Accelerate Conference (Amazon’s annual flagship seller conference) in Seattle, Amazon has launched an exciting new feature for B2B sellers: Business Bid Adjustment. This...
Unlocking the Future of Advertising: A Deep Dive into Amazon Marketing Cloud for Sponsored Products
Fri, Nov 15, '24
At the Amazon Ads unBoxed 2024 conference in Austin, TX, an exciting advancement was unveiled: Audience Bid Boosting for Sponsored Products and Sponsored Brands. This innovative feature allows...
Top Amazon Seller Metrics You Should Monitor In 2024
Tue, Nov 12, '24
The Amazon Seller Report of 2024 drops some eye-opening stats: A solid 35% of small to medium-sized Amazon sellers start making profits within six months. On the flip side, a whopping 77% of bigger...
DMEXCO 2024 in Cologne
Fri, Sep 13, '24
DMEXCO 2024, Europe's leading digital marketing and tech event, will take place in Cologne, bringing together top innovators, marketers, and decision-makers from across the globe. This premier...
Leveraging Streaming TV for Amazon PPC Campaigns
Fri, Aug 30, '24
Amazon’s streaming TV strategies leverage its vast ecosystem and data to deliver targeted, high-impact advertising across streaming platforms. Amazon integrates ads within its streaming services like...
Amazon Accelerate 2024: A Must-Attend Event in Seattle
Wed, Aug 28, '24
Amazon Accelerate 2024 is set to take place in the vibrant city of Seattle from September 17-19. As the premier event for Amazon sellers, this annual conference is designed to empower and inspire...
Secure Data Management for Maximizing Conversions on Amazon
Mon, Aug 12, '24
Data seclusion and certainty are paramount these days. Secure data management is preeminent in modern marketing for consumers and markets, as they are highly concerned with data collection,...
